First-of-its-kind Italian design fair goes 100% virtual

Rome, November 27 – The Italian Furniture Design fair on Tuesday launched an entirely virtual expo for participants all around the globe. In a first of its kind, the fair is eschewing traditional convention centers and auditoriums in favor of the comfort of one’s own home or office, both the exhibitor’s and the visitor’s. Instead of flying or arriving by car, attendants appeared via a personally selected and designed avatar, a digitally animated figurine. “You can change your look to business or casual, customize your face and also choose different outfits,” says theFirst-of-its-kind Italian design fair goes 100% virtual – GazzettaDelSud

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'No transportation, no travel, no trouble - just business'

‘No transportation, no travel, no trouble – just business’

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